The Green House - Campaign
At The Green House, everything starts with a well-thought-out strategy and a solid concept. We design activities that reinforce the brand’s personality and attract traffic to the restaurant, turning it into a social hub. For the Mother’s Day campaign, we captured the vitality of the Maquilishuat tree and its connection to maternal love through the "Rooted in Love" concept, reflected in a fresh and delicate visual identity. We also developed key phrases and activity proposals aligned with the brand to enhance the experience. Additionally, we refreshed their image for the summer campaign, collaborating closely with their creative team. We designed a seasonal identity that captured the brand’s essence and the chef’s culinary offerings, making implementation easier with clear guidelines. We also proposed events to bring the "Summer Seafun" concept to life within the restaurant.